
So, the Drummonds are a family at North Ridge Church who are deeply involved with LIFTED.
I remember sitting down at their dinner table sometime last semester, and telling them about my internship and how I wanted to use my anthropology skills in LIFTED for multiple reasons. I mentioned the anthropological difference and how valuable that could be in LIFTED. Mr. Drummond was interested in this and began to talk about his work, and I vaguely remember it being design something-or-another and they use anthropologist-type people and strategies in their designs. He said I should come in sometime and look around. But of course, out of sight, out of mind.
I hadn't really given it a second thought until I recently started actively looking for careers out there. Needless to say, I felt immediately defeated in my primary pursuits. I looked online for "jobs in raleigh," but little did I know that unless I wanted to be a manager, camp bus driver, administrative assistant, financial whatchyamacallit, or government worker (ALL with 3-5 years of experience required at the least), I would be out of luck.
All of this is not to say that I didn't feel like the classes at App prepared me for this search, they did. But they can't prepare you all the way. No matter what, you have to just jump in and start doggy-paddling somewhere. My concentrations in particular, when paired together, create a specific overall purpose that you can't just NAME a job or career from. I could list to you a million different ways I think my athropological difference could be used in any field or even just the one field of minstry-based non-profits. But typically, there aren't ready-made positions out there for us. There aren't job listings on jobsearch.com for these things. It's because we're specific, we're passionate, we're driven, and we're well suited for very special jobs that not just anyone can do.
Okay, enough of that soapbox!
So, as I started searching (and becoming increasingly discouraged) I remembered Mr. Drummonds offer to visit his work to see how they use anthropological techniques. I contacted him and he told me he wanted to connect me with two people, Ross and Shanna, who are "human factors specialists." I didn't know much about the company, what they did, or what exactly these two people did. But what I learned today during my visit answered all of those things and, more, made me
come alive.Mr. Drummond works at a Product Development firm called Insight. Another name for their type of company is an Innovation Firm. There are quite a few across the U.S., and their job is to help businesses with their products. These businesses come to Insight and say "Hey, we need your help redesigning our product. Something just isn't right and our customers aren't exactly satisfied anymore. How can we make it better for them, and for us?" Insight has different teams to tackle this job. There are the human factors specialists, who go out and do what they deem an "ethnography" of their client's customers to understand what is missing from the product and how that could be remedied. There are the designers who work with the human factors people to create the idea, and the engineers who make it come to life. Happy customers, happy businesses, happy Insight.
In our Applied Anthropology class, there were just so many overall fields presented, that it's hard to touch ALL of the different ways and venues anthropology can be used. Before today, I really didn't know these types of jobs even existed.
The work space at Insight, for one, is an absolute aesthetic dream. Their office is in a refurbished factory/warehouse in downtown Raleigh, with beautiful big factory windows, original brick, and hardwood floors. No cubicles, just wide, open space. There is a loft overlooking the work space, and immediately I felt the space was totally conducive to creativity and efficiency. Mr. Drummond led me to the conference room, where Ross and Shanna were waiting.
At best, I was hoping to be a thorn in their side for an hour, asking semi-lame questions about their jobs and how they use anthropology. They were beyond beyond gracious about this meeting!! Ross is probably in his 40s, with a family and bold personality. Shanna more recently graduated from NC State. The first thing they did was ask me about my studies.
I cannot tell you how GOOD it felt to tell someone about what I studied and not have them look back at me with a blank stare and courtesy smile!!!!
And BEYOND THAT! Ross asked me if I did a thesis, and when I told him about my intensive research on ethnography and it's evolution in anthropology over time, he knew exactly what I was talking about. It was an immediate connection and the conversation was just on that deep level of understanding, which could probably bring tears to my eyes. They EVEN used terms like "participant observation," "qualitative," "quantitative," "maps," and "informants"!!!! Someone speaking my language!
I've felt so unsure about my decision to study 2 seemingly unrelated passions, and unsure about the relevance of my thesis beyond school, beyond just having to do it to graduate. They picked my brain for a good hour and 30 minutes on ethnographies. They asked questions, asked for my opinions, and gave insight to how it's used in their world, and how it could be better used in their world. How someone like
me could be used in their world.
They told me my experience in anthropology was like a halo. That ethnography, in the design arena, was a loose, abused, and bastardized term people threw around without really knowing what it means, and without focus. They made me feel valued, and finally, all those thousands of dollars put into school seemed worthwhile.
As if the talk wasn't good enough, Mr. Drummond ended the conversation by addressing Ross and Shanna, stating that he wanted to expose
them to
me so I could be on their radar should any positions become available. They nodded enthusiastically. WHAT?!
Even if their budget never allows me to join the team, I learned so much today. I learned that my dream job, that I didn't even KNOW was my dream job, actually exists in the world and in THIS world of our poor economy. I learned about different design firms that do similar things as Insight, and they even offered to connect me to them for interviews. They said to email any time with questions, and gave me invaluable tools to walk confidently in the way of my dreams!
HERE is Insight's WebsiteHERE is a job description of a human factors specialist in a similar company called IDEO